After months of the Instagram rumour mill churning, our dreams have come true. Kendall Jenner, supermodel and Kardashian-Jenner sister, has launched her very own tequila brand – 818.
The handmade tequila made all the way in Jalisco, Mexico will have three variations – 818 Reposado, 818 Aneja and 818 Blanco. Kendall says that she has been working on the brand for almost 4 years with a large portion of it spent in blind taste testing, trips to their distillery and even anonymously joining and winning international tasting competitions to create the best-tasting tequila.
While many including her celebrity sisters supported her on her journey and Kim Kardashian attested to how good 818 tastes, there were some that were a lot less happy, expressing their dislike of the 25-year-old model earning off of Latinx culture while Mexican family-owned tequilas go unnoticed.
What’s your take?