Bira has been one of the great success stories in the Indian alcohol industry. You will find a plethora of articles on the internet giving away the ‘secret’ to Bira’s success, which is now no longer a secret. So, we’ve created our own version of Bira’s case study, by telling their success story through various versions of their monkey, which has been created by the brand. Credits for these awesome illustrations go to the creative geeks at Bira…
