In recent years, Bro Code has emerged as a popular alcoholic beverage in India, often mistaken for a strong beer due to its packaging and high alcohol content. However, a closer examination reveals that Bro Code is not a beer but a carbonated wine. This article delves into the alcohol percentage of Bro Code, its brewing process, and the reasons behind its widespread appeal.
Understanding Bro Code’s Alcohol Content
Bro Code is renowned for its high alcohol by volume (ABV), with variants containing up to 15% alcohol. This is significantly higher than traditional beers, which typically have an ABV ranging from 4% to 8%. The elevated alcohol content positions Bro Code closer to wines and spirits rather than conventional beers.
The Brewing Process: Why It’s Not Beer
Despite its beer-like appearance, Bro Code is classified as a carbonated wine. The beverage is crafted using grape juice, ethyl alcohol, and carbon dioxide, distinguishing it from traditional beers made from fermented grains. This composition aligns Bro Code more with sparkling wines than with beers.
Variants and Their Alcohol Percentages
Bro Code offers several variants, each with distinct alcohol content:
- Bro Code Crafted Brut 5: 5% ABV
- Bro Code Crafted Brut 10: 10% ABV
- Bro Code Kraft Sekt 15: 15% ABV
- Bro Code El Clasico: 15% ABV
- Brose Amor Brut Rose: 5% – 10% ABV
These variants cater to a range of preferences, allowing consumers to choose based on their desired alcohol strength.
Pricing in Mumbai
In Mumbai, the pricing of Bro Code varies depending on the variant and bottle size:
- Bro Code Crafted Brut 5 (375ml): ₹140
- Bro Code Crafted Brut 10 (375ml): ₹180
- Bro Code Kraft Sekt 15 (330ml): ₹180
- Bro Code El Clasico (375ml): ₹200
- Brose Amor Brut Rose (330ml): ₹180
These prices are approximate and may vary based on the retailer and location.
Other Cities
Bro Code is available in several states across India, including:
- Delhi: 375ml bottle priced at ₹120; 750ml bottle at ₹250.
- Haryana: 375ml bottle at ₹110; 750ml bottle at ₹235.
- Gurgaon: 375ml bottle at ₹120; 750ml bottle at ₹250.
- Kolkata: 375ml bottle at ₹120; 750ml bottle at ₹275.
- Kerala: 375ml bottle at ₹125; 750ml bottle at ₹270.
- Bangalore: 375ml bottle at ₹130; 750ml bottle at ₹280.
- Chandigarh: 375ml bottle at ₹115; 750ml bottle at ₹265.
- Lucknow: 375ml bottle at ₹120; 750ml bottle at ₹265.
- Pondicherry: 375ml bottle at ₹125; 750ml bottle at ₹270.
- Dehradun: 375ml bottle at ₹135; 750ml bottle at ₹275.
- Chennai: 375ml bottle at ₹135; 750ml bottle at ₹280.
- Noida: 375ml bottle at ₹125; 750ml bottle at ₹255.
- Agra: 375ml bottle at ₹130; 750ml bottle at ₹260.
- Varanasi: 375ml bottle at ₹130; 750ml bottle at ₹265.
- Goa: 375ml bottle at ₹120; 750ml bottle at ₹280.
These prices are approximate and may vary based on the retailer and location.
The Appeal of Bro Code in India
Bro Code’s popularity in India can be attributed to several factors:
- High Alcohol Content: The elevated ABV appeals to consumers seeking a stronger beverage.
- Affordable Pricing: Compared to other high-ABV drinks, Bro Code offers a cost-effective option.
- Innovative Packaging: The beer-like bottles create a familiar and appealing aesthetic, despite the beverage being a carbonated wine.
Summing Up
While Bro Code is often mistaken for beer, it is, in fact, a carbonated wine with a high alcohol percentage. Its unique composition, combined with strong marketing and packaging strategies, has carved a niche in the Indian alcoholic beverage market. Consumers should be aware of its true nature and alcohol content to make informed choices.
