What do you get when you combine fiery chili peppers with vodka? The answer is a vibrant spicy vodka that livens up cocktails and transforms the drinking experience into something exciting. If you've ever been curious about the taste of spicy vodka, your wait is over. The iconic Absolut Vodka has teamed up with TABASCO Brand to introduce Absolut TABASCO. Set to launch in February 2026 across over 50 markets, including the US and UK, this bold spirit is designed for those who crave a little extra heat in their drinks.
Absolut TABASCO is created by blending Absolut Vodka with a unique, all-natural essence derived from the fermented, aged red pepper mash that is used to make TABASCO Sauce. With no added sugar, this vodka packs the iconic flavor and aromatic qualities of the renowned pepper sauce into a leading premium vodka.
The introduction of this TABASCO-flavored vodka comes at a time when more and more people are seeking spicy flavors. The market for spicy vodka is projected to grow by 27% by 2029. Absolut TABASCO is perfect for crafting brunch favorites like a zesty Bloody Mary or a refreshing Spicy Lemonade. Its smooth texture enhances the warmth that builds with each sip, making it a delightful experience for those who enjoy a bit of heat.
Established in 1868 in Louisiana, TABASCO Sauce is made from just three main ingredients: handpicked red peppers, vinegar, and salt. The peppers are aged in oak barrels for up to three years, giving the sauce its unique character.
On the other hand, Absolut Vodka relies on three simple ingredients: pure water from local deep wells, a special yeast strain, and winter wheat from nearby farms. It’s distilled in the small town of Åhus, Sweden, using a time-honored process established by founder L.O. Smith in the 1870s.
Alcohol By Volume And World-Wide Launch Details
With alcohol by volume of 38%, ABSOLUT TABASCO will be available across 50+ markets worldwide from February 2026, with UK pre-orders on Amazon starting February 1st and widespread availability by March. Stay tuned for price point and other launch details.
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