Loca Loka, the tequila brand co-founded by actor Rana Daggubati and music composer Anirudh Ravichander, has landed in Bali, Indonesia. The globally awarded tequila has officially made its entry into the Indonesian market with an official launch event. This launch event took place at the Origen Mexican Restaurant in Bali. Here’s what you need to know about the Rana Daggubati and Anirudh Ravichander-founded brand that has just made its way to Bali!
The entry of Loca Loka in Bali is not just a mere coincidence. It has arrived in Bali, Indonesia at a moment when the country’s cocktail culture is at its most crucial stage. The cocktail culture in Bali, or in fact Indonesia as a whole, is rapidly evolving.
There are speakeasies and cocktail bars popping up in large cities like Jakarta. Many beachside towns and cities are taking the cocktail culture to the beaches by introducing beach lounges. Bartenders are experimenting more with local ingredients and embracing newer, innovative techniques.
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The launch event of Loca Loka in Bali was held at the Origen Mexican Restaurant. Loca Loka tequila’s launch was rooted in crafting a spirited cultural gathering. Guests moved through a series of immersive experiences, from hand-painted cantaritos to enjoyable piñata moments.
All of these experiences were planned while giving guests the liberty to sip on signature Loca Loka cocktails. Tequila cocktails are quite underrated, but Loca Loka showed how tequila can easily be the star not only as a standalone spirit but also in cocktails.
The highlight of the launch was a curated cocktail presentation led by Rajiv Ghumman, Global Business Head of Loca Loka. He explored the growing global appreciation for premium tequila through contemporary mixology. He described Loca Loka’s entry into Indonesia as not only a market move, but also as a meaningful collaboration with hospitality professionals to explore craftsmanship and storytelling.
Loca Loka takes pride in its storytelling rooted in both Indian and Mexican cultures. It is produced in the highlands of Jalisco under the guidance of third-generation master distiller Willy Bañuelos Ramírez. Both Loca Loka variants – the Blanco and Reposado – have gone to win intentional awards for their flavor and craftsmanship.
The variants have bagged prestigious awards at major global competitions like the San Francisco World Spirits Competition, New York International Spirits Competition, and the London Spirits Competition.
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In fact, the brand won Gold and Silver medals at the 2026 London Spirits Competition in May 2026.
Loca Loka is a joint venture between Rana Daggubati, Anirudh Ravichander, and Harsha Vadlamudi. The brand's focus is on establishing cultural visibility with a focus on craftsmanship.
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Loca Loka is not just any tequila, it is an Indian tequila brand delivering globally recognized tequila. With multiple awards in its credit, Loca Loka has now begun global expansion, and its expansion in Indonesia is just a step further in introducing the world to a refined, premium tequila that’s authentically Mexican and rooted in India.
