The unfiltered chaos, that menacing smile, and vibes that screamed ‘evil’, Bollywood’s Goondas (or villains, goons, or whatever you call them) – from Gabbar to Mogambo – have always been fascinating to say the least. However, there’s one more ‘Goonda’ ready to cause the same chaos in Goa, but this time it’s about to be completely harmless and oh-so-fun! We’re talking about the newest sip on the block – El Goonda! Proudly Indian at heart, they are stirring up the game with India’s first-ever agave infusions.
Even though agave spirits are not as popular or widely known as other spirits like gin, vodka, whisky, and rum in India, the popularity is slowly picking up in the country. And to woo consumers, El Goonda is here to stir up the game with their agave spirits!
Goa is a gem that always surprises, showcasing some of India’s best local brands that are thriving in this lively region. Now, Goa is launching a new brand that could change the Indian agave spirits market. El Goonda isn’t just a regular spirits brand; it seeks to transform the agave spirits scene in India.
What’s special about the brand is that it uses 100% agave – no secrets, no alternatives, and definitely no shortcuts! With the use of 100% agave, consumers are assured of a premium, high-quality agave spirit in each sip. Think tequila that has an Indian cousin!
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El Goonda is the first-ever agave spirits brand to offer agave infusions, and that too not just in one, not two, but five exciting variants! While three of its variants are already out – Silver, Reposado, and Café, two are in the pipeline. Here are the three distinct variants offered by El Goonda:
The brand is also launching their Strawberry Agave soon! This delicious variant will boast of sun-ripened berries with hints of citrus, toasted oak, and caramel – all with the goodness of agave. Prepare yourself for a sinfully indulgent strawberry indulgence that’s sweet but never soft!
Apart from these deliciously innovative infusions, what also distinctly stands out is the packaging of the agave infusions. With small 180 ml flasks, the spirit offers a convenient and compact way of trying out the drink – great for the try-before-you-commit drinkers!
Not just that, these hip flasks are also perfect to carry on-the-go or sneak into a house party! The minimal yet detailed design of the ‘goonda’ calacas (Spanish slang for skeletons) captures your attention the moment you pick up the bottle.
Add to it the captivating logo of the brand – a pair of eyes perfectly placed at the backside of the bottle to make it seem like they’re keeping a watch on you! These little yet thoughtful details make the entire experience of having El Goonda’s premium agave infusions even more special and most importantly, fun!
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Nothing compares to the joy of sipping agave spirits neat – the smooth, rich flavors gliding on your palate effortlessly. With no other additives and ingredients, the taste and texture of premium agave spirits is best felt when they’re consumed neat. You can also have chilled shots of the same to cool things down!
Agave spirits can also be had on the rocks – simply pour them over ice and you have a refreshing drink ready in seconds! The El Goonda Café is your best bet among the three when it comes to having a drink on the rocks. You can thank us later!
If you aren’t a fan of the robust ‘alcoholic’ taste of spirits consumed neat or on the rocks, we recommend stirring them up to make decadent cocktails. Craft cocktails like Margarita (or Frozen Margarita if you’re feeling too hot), Paloma, or even a Daiquiri and elevate your parties and dinners!
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Currently, El Goonda is available in the vibrant state of Goa. It is retailing its 180 ml flasks for INR 699. But don’t worry! The brand will soon launch in Maharashtra in July. Fans of El Goonda and agave spirits can soon enjoy these irresistible agave infusions.
Tequila might be the global favorite among agave spirits, but El Goonda is here to redefine the joy of having agave spirits in India. With its three (and more) delightful offerings, the brand is all about delivering premium, high-quality spirits that’ll linger on your taste buds. The packaging, the branding, and the message of the brand centers around having fun, causing chaos, and living life unfiltered! We approve of a ‘Goonda’ if we’re getting premium agave spirits in India – do you approve of this ‘Goonda’?